It’s A straightforward question: Do you want Jonathan Wilkes back again this Christmas at the Regent Theatre?
‘Oh no we don’t!’ cry a vocal minority. ‘Oh yes we do’, answer his legion of fans.
And so the debate rumbles on in The Sentinel’s letters pages.
As we struggle to get to grips with the worst recession since the ’30s, I suppose who stars in this year’s premier Potteries pantomime is hardly a pressing issue.
Then again, you’d be surprised how exercised people can become when threatened with the Chuckle Brothers or Joe Pasquale.
This will be Wilkesy’s fifth year taking the starring role at the Hanley venue.
Critics say they’ve had enough of Baddeley Green’s finest and they want, nay deserve, a change.
They claim his local-boy ‘Ay up, me ducks’ is wearing thin and point to other cities where the cast is fresh every year and a new headliner attracts first-time theatregoers.
Well, even if I didn’t know the bloke, people would have a hard time convincing me that his star is waning just yet.
We could go round in circles debating the quality of the pantos. (I think last year’s was Wilkesy’s best to date.)
However, the facts speak for themselves. The 2008 production of Snow White And The Seven Dwarfs broke box office records for a Regent panto for the fourth year running.
And isn’t that, ultimately, what it’s all about? Yep… bums on seats.
If the Ambassador Theatre Group which runs the Regent thought for a second that Wilkesy couldn’t bring home the bacon, don’t you think he’d be looking for work elsewhere over the festive season?
Of course, the Regent isn’t alone in having a star return year after year.
Other examples include Gerard Kelly in Glasgow, Billy Pearce in Wolverhampton and John Barrowman in Birmingham.
It is also interesting to note that when the Regent surveyed 100 random pantomime ticket buyers this year, none of them said they wanted rid of Wilkesy.
It seems that here in the Potteries, the punters keep on coming because they love the star turn and are happy with the parochial nature of much of the comedy.
I think they have learned to appreciate the huge amount of work and the incredible attention to detail which gears each production to the local audience.
Presumably they also love the use of upcoming talent in the form of local youngsters who take on the roles of dancers, etc.
Certainly, the warm reception afforded to the winner of the inaugural Stoke’s Top Talent competition (Daniel Hewitt), who went on to star alongside Wilkesy for three months, underlined the appetite for home-grown performers.
Indeed, I think the unique selling point of the Regent’s panto is that it is, perhaps more than any other festive theatre show in the UK, tailored to its audience and brimming with talent from North Staffordshire.
Sure, you still get the fantastic costumes, the slapstick humour and the singalongs, but we also get video messages from the likes of Robbie Williams (the genie of the lamp), or a magic mirror voiced by Phil ‘The Power’ Taylor.
If we didn’t have Wilkesy, we could, of course, have a big name from soap land to head the cast.
But, hang on a minute… we had Corrie’s Shobna Gulati in 2007 and the lovely Claire Sweeney last year.
So, for my money, we are getting the best of both worlds.
In short, I’m not really sure what the detractors are bleating on about.
More to the point, they can boo and hiss all they like – Wilkesy will still be compering Stoke’s Top Talent in September and stepping into Dick Whittington’s well-worn boots this Christmas.
And, as far as I’m concerned, that’s no bad thing.
Read my Personally Speaking columns every Tuesday in The Sentinel