It would certainly make for interesting reading if the people of North Staffordshire were surveyed to ask them whether or not they go to the theatre on a regular basis.
I suspect the numbers who would answer ‘yes’ are pretty small. Maybe 10 per cent at best.
The truth is that, aside from the annual trip for a Christmas pantomime, most families don’t give much thought to watching live stage productions.
It’s simply not high on their list of priorities.
While tens of thousands flock to watch Premier League Stoke City at the Britannia Stadium once a fortnight and 5,000-plus visit Vale Park to see my lot play, local theatres are forced to eke out an existence.
This is a crying shame when you consider the wonderful venues we have here in the Potteries.
In The New Vic at Basford we have Europe’s first, purpose-built theatre-in-the-round putting on many home-cooked shows every year as well as top-drawer touring productions.
In Hanley we have no less than three superb auditoriums. The newly-refurbished Mitchell Youth Arts Centre, the magnificent Regent theatre and the grand old Victoria Hall.
Those of us with long memories may still wince at the city council’s Cultural Quarter overspend but no-one can say the project didn’t gift us two bloody great, very distinct city centre venues.
In addition, we shouldn’t forget the Queen’s Theatre in Burslem and equally fine Stoke-on-Trent Repertory Theatre on Leek Road.
All of the above put on superb live entertainment but, sadly, this is very often in front of half-empty houses.
Despite being privately-run businesses, many theatres rely heavily on local authority subsidies which – in the current climate – are harder to justify than ever before.
So why the apathy? Why aren’t more people choosing the theatre for a good night out?
Some people will doubtless blame the cost – although it’s certainly less expensive than tickets for a football match (depending where you sit) – and probably on a par with a trip to the cinema.
Others will blame the lack of variety and the quality of the shows on offer.
However, the reality is that if you look across all our local venues there is usually something to suit the taste (and pockets) of everyone.
If you ask me I reckon the reason that most people don’t go to the theatre is because a) they view it as the preserve of the middle classes or b) they’ve never experienced a live show. Or both.
Perhaps it’s the fault of schools. Or perhaps it’s our demographic.
I know some blokes who wouldn’t dream of setting foot in a theatre – preferring to sit in their local boozer or in front of the telly every night than stepping outside of their comfort zone to watch a stage performance.
The great tragedy of this is that they don’t know what they are missing and the theatres are missing them.
The great irony is that local drama schools are filled with bright-eyed, enthusiastic and multi-talented youngsters itching to perform in front of bigger audiences.
Many of them, along with a few contestants who are a little longer in the tooth, will be taking part in this year’s Stoke’s Top Talent competition which kicks off in less than two weeks’ time.
All of them, I know, would dearly love your support.
The show is called Stoke’s Top Talent but in truth the acts will come from all over The Sentinel’s patch – from Biddulph and Congleton to Newcastle, Leek, Stafford and Stone – as well as the Potteries.
Through the competition, which offers cash prizes and a pantomime contract, they will get to appear on stage at the Victoria Hall and possibly The Regent theatre where the heats and grand final will take place.
Among the 170-plus acts taking part in the auditions will be bands, singers, musicians, dancers, impersonators, magicians and comedians.
The competition is championed by our own stage star Jonny Wilkes who gives up his time for free to work with the contestants and compere the show.
Stoke’s Top Talent is the reason that teenage dancer Aaron Corden, from Abbey Hulton, is now living the dream of working towards a career in musical theatre.
Self-taught from watching videos of Michael Jackson on the internet, he once carried a bench from Northwood Park to The Regent theatre to provide a prop for his act.
Having performed as a dancer for none other than Take That and the Black Eyed Peas over the last 18 months, he is now one of the top students at a prestigious performing arts school in Cambridge.
But a week on Saturday Aaron will be back at the Victoria Hall where his journey began, to watch this year’s hopefuls as they try to impress the judges.
Why don’t you join him and a very partisan crowd for the auditions?
It is a free-of-charge family day out and gives people who have perhaps never seen inside the place which recently played host to made-in-Stoke-on-Trent rock god Slash the chance to look around.
As someone who’s been lucky enough to appear in panto at The Regent and be a judge for Stoke’s Top Talent, I can assure you that you’ll be in for a treat.
*The auditions for Stoke’s Top Talent are free to watch and take place at the Victoria Hall in Hanley from 10am on Saturday, July 28 – with the call-backs the following Saturday, August 4.
The closing date for entries for Stoke’s Top Talent is Friday, July 20, and anyone interested in entering can download the application form by logging on to: http://www.stokestoptalent.com
Read my Personally Speaking columns in The Sentinel every Tuesday